The amazing filmic look of images shot with the ALEXA and ARRIFLEX D-21 is the result of a custom designed CMOS sensor, an optical low pass filter, a powerful imaging hardware engine, and advanced image processing algorithms. The innovative orchestration of all these proprietary components is ARRI Imaging Technology(AIT).

AIT is constantly improved as technology develops. It combines groundbreaking research, continuous advancements with imaging, in addition to feedback gleaned from an on-going dialogue with top filmmakers.

AIT also ensures that crews can concentrate on the creative aspects of making images, by automating many technical aspects like with Defect Pixel Correction (DPC) and an automated black balancing circuit.

Provides super sharp, alias-free images through over sampling DPC guarantees that no single defective pixel will ever be visible Black balancing circuit automatically calibrates black level of each pixel in each frame Produces cinematic look and feel, high contrast and the highest dynamic range Most film like color reproduction of any digital motion picture camera ALEV-III CMOS Sensor Superior Sensor with Extended Range LEARN MORE